Unfiltered content from Australia’s most iconic coastline.
About Us
Lords of Byron Bay is a digital-first media brand capturing the raw energy, surf culture, viral moments, and everyday absurdity of Byron Bay and the Northern Rivers. Since 2017, we’ve built an audience through original content that blends humor, storytelling, and cultural observation — earning features from major Australian and global media outlets.
Mission
To document and amplify the real Byron Bay — surf breaks, backyard chaos, local legends, and the weirdness between.
Audience
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20–50 year olds across Australia
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Surf, street, and creative culture communities
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Engaged urban audiences in Sydney, Melbourne, and Brisbane
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Viral video watchers and meme culture followers
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Local businesses, creatives, and Byron Bay residents
Media Mentions & Features
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7NEWS Australia
“Byron Bay ‘panic buyer’ wrongly slammed online after toilet paper video goes viral”
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NBN News
“Emergency crews called to car fire in Suffolk Park”
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Jam Press / Daily Mail
Video reposts and commentary reaching global audiences (2024–2025)
Partnerships & Submissions
We collaborate with brands, creators, and locals to tell great stories.
Submit content or discuss partnerships via: